Automated prospect & ICP intelligence

Monitor your target market to detect hidden signals that reveal prospects developing a need for your services

Automatically watch for triggers that precede a buying window in your market, then turn them into opportunities.

Together we’ll determine what changes or triggers occur in your target prospects’ businesses that lead to them needing what you do.

Then I’ll show you how those changes can be uncovered with deep-level automated research flows, which find direct signals or intent proxies, which you’re instantly alerted to as they appear.

Deep level account and ICP intelligence that fuels high quality outreach

Customised signal monitors deliver…

  • A flow of close-fit opportunities that match your ICP

  • Briefs for each opportunity: what changed, why it matters

  • Contact data for the relevant decision-makers

  • Optional outreach angles and messaging snippets

Delivered into your CRM, Slack, email or existing GTM systems (e.g. Clay), or a simple sheet - depending on what your team actually use.

Or with managed outreach execution, I’ll create and send outreach messaging based on each alert on your behalf.

Deeper signals than you’ll find in off-the-shelf tools…

Off-the-shelf tools typically give you broad ‘interest’ signals, not specific buying triggers.

Custom monitoring focuses on more actionable detail, for example:

  • The specific functions being built (and what that implies)

  • Shifts in language, positioning, and conversion paths

  • New procurement or compliance artefacts appearing

  • Changes in integrations, partner motions, or platform direction

  • Patterns across competitor customers that hint at switching risk

It is less about “news” and more about detectable operational change.

Monitor changes and triggers across:

  • Technology and architecture changes

  • Budget and commercial intent triggers

  • Team organisation and people changes

  • Product and roadmap signals

  • Go-to-market motion changes

  • Marketing execution signals

  • Customer base and revenue quality

  • Competitive vulnerability and market pressure

  • Regulation, risk, and compliance

  • Funding, corporate actions, and structure

  • Behavioural / bespoke web performance signals

  • Partnerships activity

  • Financial / performance indicators…

Implementation process

  • We’ll define your ICP together, any exclusions, and the buying triggers that genuinely matter to you…

  • A test run on a sample set to confirm the data is accessible, signals are measurable, and false positives are manageable.

  • Monitors run continuously and deliver opportunities to your chosen destination.

  • Light, regular tuning based on what your team accepts, rejects, and converts.

Turn external market activity into a reliable, sales-ready opportunity feed.

Get in touch to describe your requirements, or book a free discovery call.